Tag: #visual identity

Designing a new product you should think about a brand identity that you want to create in your customers. It’s the general perception of your mark that you would like your customers to have, so all the expectation and memories taken together that influence the decision of choosing one product over another. The product packaging is of…

Product labels are really important part of products packaging. They are not only a marketing tool, but most of all, a source of information about the goods that we are selling. There are many regulations that enumerate all the elements that are required on product label. Each country or group of countries like EU have different regul…