Labels, which are commonly known as product stickers, are an indispensible element of product packaging and often considerably affect the product’s final presentation. Label attractiveness and aesthetics are determined not just by the design but by the printing process as well. Digital label printing provides top print quality and saturation at low unit label costs, especially when it comes to small and medium quantities or e.g. in situations where the quantity is high but the number of different printed themes is also considerable.
So what makes digital label printing profitable?
Mostly elimination of the additional costs associated with the launch of label production i.e. creation of offset or polymer printing plates. Another factor is laser cutting, which allows production of labels in any shape without the need for special punching dies. This technology also ensures high printing quality and, thanks to the application of UV dye-based inks, both paper multicoloured and foil multicoloured labels are shiny and the print is flexible (no cracking) and durable.
How are the rolled labels used?
Following printing, the adhesive labels in our offer are wound onto special rolls called cores. Depending on the needs, they are either applied manually (with or without a dispenser) or automatically. Automatic label application involves input of additional parameters required by the labeller, including core diameter, printing orientation, or space between labels. This allows for adaptation of the end product, which is the adhesive label roll, to a specific labelling device.
What is the best material for printing labels?
Adhesive or non-adhesive (e.g. clothing tags) labels are printed on various materials. It all depends on the label’s purpose and the conditions of its future storage and display. The most popular and cheapest material is paper, but paper labels are not resistant to humidity and are best suited for display indoors and in dry space. Adhesive paper labels can be made of white paper and of metallic silver and gold paper. If paper labels are insufficient, it is recommended to use foil labels, which are usually made of either PP (polypropylene) foil or PET (polyester) foil. Foil labels are definitely more durable and are resistant to water, oil, and other liquids. The most popular material used to make adhesive foil labels is PP foil, which is either white or transparent, the latter allowing for printing of see-through labels.
Where are self-adhesive labels used
Adhesive printed labels are used in all industries, usually as product labels divided into information labels and advertising labels, product marking, barcodes, or simply for visual brand identification. The digital print on the labels is the perfect solution for fast production of multiple label patterns in small unit quantities.
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